Status report of medical imaging equipment industry
With the rapid development of modern computer and signal integration technology, the digitization and information construction of medical imaging equipment has become the new trend of the times and development. CR/DR, multi-slice spiral CT, magnetic resonance imaging (MRI), positron emission A variety of imaging technologies such as tomography (PEI) imaging have been applied in clinical practice and are playing an increasingly important role.
In the global medical device market, medical imaging equipment accounts for approximately 10% of the market. As people pay more and more attention to the prevention of chronic diseases, the market size of imaging equipment is also expanding. In 2016, global medical imaging equipment sales reached 225 billion yuan, and market sales are expected to reach 240 billion yuan in 2019.
my country is the fourth largest market for medical imaging equipment in the world
Currently, in the global medical imaging equipment market, my country's medical imaging equipment market has become the world's fourth largest market after the United States, Japan, and Germany with its huge scale of over 6 billion yuan.
Such a market size has attracted major manufacturers in the world to carry out market development and investment in China.
In 2012, my country’s imaging equipment market was 7.2 billion yuan. With population growth, consumption upgrades, technological innovation, etc., the medical imaging equipment market will continue to expand. It is predicted that by 2020, my country’s medical imaging equipment market will grow to 35.28 billion yuan. .
In recent years, with the rapid growth of my country's medical imaging equipment market demand, it has objectively promoted the development of my country's medical imaging equipment industry.
In the process of rapid development, some local medical imaging equipment manufacturers (such as Mindray, Neusoft, and Wandong) have gradually developed and grown in the field of medical imaging equipment, and have won the favor of many foreign companies.
Among them, CT machines are the main export products of my country's imaging equipment, and Asia, the European Union and North America are the main export regions of my country's CT machines.
In terms of countries, the United States, Japan, and France are the main export countries of my country's CT machines. In 2015, my country's exports to the above three countries were US$83,749,700, US$25.038 million, and US$24.702 million.
As China is the world's fourth largest market for imaging equipment, the invasion of foreign brands will have a huge impact on the development of domestic enterprises.
In an innovation-driven market environment, the future competition in China's medical device industry will also become more intense.
At present, there are more than 400 companies in the imaging diagnostic equipment industry in China. There are a large number of small companies in the industry, and their distribution is relatively scattered. Most companies do not have core production technologies. Compared with foreign-funded enterprises, the overall competitiveness of domestic enterprises is relatively weak. Most domestic enterprises produce low- and medium-end products, showing a trend of low-price competition. However, driven by national policies, some Chinese companies have made breakthroughs in some high-end imaging diagnostic equipment fields, and have achieved localization and occupy a certain market share.
It is recommended that companies make more efforts in the following two aspects
One is to strengthen technology research and development. The imaging diagnostic equipment industry is a technology-intensive industry with high requirements for technological innovation and product R&D capabilities and a long R&D cycle. If an enterprise wants to occupy a dominant position in the market, it must strengthen research and development, enhance the technical content of its products, seek technological breakthroughs, and occupy an important market position with products.
The second is to strengthen after-sales service. Since foreign-funded enterprises mainly target the high-end market, users are mainly concentrated in top three hospitals, and marketing networks are mainly concentrated in large cities, domestic companies may wish to strengthen after-sales service systems, enter primary medical institutions, and build corporate brands.